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Prime Day 2017. 30 hours. 13 Countries. Hundreds of Thousands of Deals.
Amazon just announced its third annual Prime Day and 24 hours isn’t enough. It will kick off on July 10th at 9pm ET and run all day July 11th. The 30 hour event will be held in 13 countries – including China, India and Mexico. For those of you who don’t know, Amazon Prime Day is a one-day only global shopping event exclusively for Prime members. So, if you’re not already a Prime member, now is a good time to sign up. It’s no secret that traditional retailers have been struggling as brick-and-mortar legacy stores have been threatened by competition from digital powerhouses like Amazon. Amazon will surpass Macy’s this year, which announced last year it would close 100 stores, to become the largest seller of apparel in America.
Shopping habits of the consumer continue to shift online. Online clothing and accessory shopping hit a whopping 21% of total retail sales last year (estimated by equity research firm Cowen and Company). Amazon today has launched a new advantage for Prime members, that will allow them to get cash back on the purchases they make on Amazon, even when they do not make the purchase using their Amazon Cashback Credit Card.
Today, Amazon is the largest online retailer in the world. This Seattle startup opened its doors in 1994, and has taken over the online world of shopping. What many might not know is that Amazon started as an online bookstore, but quickly added music, DVDs, video games, clothing, and electronics, and now so much more.
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